INCOMEWAYZ

Before you even turn on your computer, the first question you have to ask yourself is whether you’re cut out for this kind of work.
The fact is, building a home-based business isn’t for everyone. Some people like the commute. They
really do enjoy having a boss who tells them what to do, and they like the routine of working nine-
to-five for an ordinary salary that can barely pay the mortgage.

Personally, I think they’re nuts. More reasonably, there are people who are concerned about the risk
of starting up their own business. They’re not sure it’s worth the investment of time and money,
and they’re scared of the responsibility that comes with running their own company.
They wonder if there is another way to escape the rat race. I’m sure there is. You could win the lottery or wait for your Aunt Sue to keel over and leave you her condo. Or maybe you could sit down with a pen and paper and draw the blueprint for The Next Big Thing. Anything can happen...

For me, what happened was creating a successful, self-running Internet marketing system. It didn’t
happen without effort. It didn’t happen without at least some initial investment of both time and
money. Of course, it doesn’t happen now without me making sure that the taxes are filed and the
paperwork is done. But it happened. I’m my own boss. I work from home according to my own schedule and I get to pocket allthe cash my business makes. If you’re prepared to
give an e-business the time, the work and the money it needs to get started and get growing, it can
happen for you too.

The Internet — Your Business Tool In effect, my system for making money online is built on three
foundations: the Internet, marketing and the product.
In this book, we are going to look closely at each one of those. In particular, we’ll spend a lot of time
talking about marketing because that is really how you make money online.
Let’s begin by taking a quick glance at why the Internet is the greatest business opportunity since
the railroad.

The Internet actually started in 1969 as the ARPANET, a Defense Department system designed to
let survivors share files after a nuclear attack. From a handful of top secret computers, it’s grown to
fill more than 10 million hosts and millions of domain names. And it’s still growing. According to a
recent survey, the volume of Internet traffic is expected to double annually over the next five years.
Consumers are expected to account for 60 percent of all Internet traffic over that period with the
rest of the market made up of business users.
What does that mean for you?
It means customers — millions of them.
No other business tool can put the products you sell to so many people so easily. Nothing even
comes close. We’re talking about a potential market of hundreds of millions of people around the
world who can buy your products 24 hours a day, 365 days a year. If you opened a store in your city,
how many people would walk past your window each month? If you live in Manhattan, maybe a few
thousand. If you live in Los Olivos, California, maybe a few hundred. On the Internet, there’s
virtually no limit to the number of people you can bring
through your store front wherever you live...
That’s the power of the Internet. That’s why my online business is bringing in thousands of dollars
every day. It attract a lot of customers for my service and sell a lot of goods.